“Stamping out a sticky problem”
This is the most common newspaper title that journalists use when they cover the introduction of Gummy Bins® in the local papers. It might be a bit cheesy, but we like it. And it’s true.
Local councils have been at the forefront of tackling chewing gum problem for decades and they know how much of a drain it is on their budgets. To tackle the problem more effectively, many councils have adopted our approach of prevention not cure, ie – trying to stop waste gum reaching the pavement in the first place.
The results can be dramatic. A typical 50 bin Gummy Bins® installation in a town centre can attract over 25,000 pieces of discarded gum per annum, and pay for itself in less than a year because of reduced cleaning costs. In DEFRA’s 2006 chewing gum trial, there was only one Gummy Bins installation (in Solihull) and it proved to be almost twice as effective as other anti-chewing gum schemes. It reduced deposits by a stunning 72%!
Gummy Bins®’ research showed that the chewing gum problem is an ingrained social habit. A successful solution has to educate people and change their behaviour. This is the secret of Gummy Bins®’ highly effective, DEFRA accepted chewing gum disposal. Many councils are already reaping the rewards of this approach in their own anti-litter campaigns.
After the introduction of the Code of Practise on Litter and Refuse in 2006, and with levels of chewing gum use set to rise by over 30% alongside the Smoking Ban, Gummy Bins®’ can offer local authorities a very timely, effective and low cost way to finally stamp out the sticky chewing gum problem.
Gummy Bins installations can be found at:
Click on the links to view press coverage of their launches.